The 12th edition of MidemNet, the international forum dedicated to reflection on the music business in the digital age, will welcome Jean-Bernard Lévy, CEO of Vivendi, as the first MidemNet keynote speaker on Saturday 22 January 2011, during the 45th MIDEM.
Jean-Bernard Lévy will describe Vivendi’s ongoing strategy on entertainment content distribution, through multi-platforms and multi-format approaches. "Vivendi’s ambition is to offer the best in content and experience to the digital generation. We are situated right at the centre of the content, platforms and networks universe. Through Universal Music Group, Vivendi is the world’s music leader, particularly in the area of digital distribution. Universal Music Group offers pioneer services, such as Vevo, the first musical videos website in the US, with close to 45 million unique visitors after only 6 months in existence. For these reasons, I’m very pleased to be a MidemNet guest and to share my vision on digital services distribution strategies" says Jean-Bernard Lévy.
"As a major content convergence strategy player, and the owner of the world’s leading music label, Vivendi offers consumers access to their music on their chosen device, when and where they want. The international reach of Vivendi, the importance of Universal Music Group and the company’s understanding and experience in multi-platform entertainment, promise to make this a truly special keynote address, " comments Dominique Leguern, Director of MIDEM.
Present worldwide in close to 80 countries, Vivendi is a leader in entertainment content production and distribution convergence strategies, with activities in music (Universal Music Group), television and cinema (Canal+ Group), mobile phones (SFR, GVT, Maroc Telecom Group), games (Activision Blizzard) and multi-format distribution platforms (Vivendi Mobile Entertainment’s subscription-based offer, via its portal zaOza).
MIDEM, the world’s music market, will take place at the Palais des Festivals in Cannes, France, from Sunday 23 to Wednesday 26 January 2011 and MidemNet will run from Saturday 22 until Wednesday 26 January.
Jane GARTON, Press Director
Tel.: + 33 (0)1 41 90 44 39
Philippe LE GALL, Press Event Manager
Tel.: + 33 (0)1 41 90 46 48