Taking your association into new markets
Reed Exhibitions has a long and fruitful working relationship with global trade associations who regularly use our events to access domestic and export markets.
We take a flexible approach to trade association partnerships, tailoring our offering to specific needs. The types of relationships we enter into with associations include joint ventures, event sponsorship and long-term management contracts where Reed organises the association event.
Examples of Reed’s relationships with Trade Associations around the world include:
- Reed and the Vision Council of America have a joint venture to organise Vision events in Las Vegas, New York and Chicago.
- Reed Exhibitions and the Society of Petroleum Engineers are co-organisers of Offshore Europe.
- Reed Travel Exhibitions has the license to organise Asia Pacific Incentive and Meetings Expo (AIME) on behalf of Melbourne Convention and Marketing Bureau.